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Home arrow Industry arrow PMX 2011 Industry Information
PMX 2011 Industry Information

As one of the focal points for people interested in Asian media and pop culture, Pacific Media Expo® welcomes members of the industry to participate in our convention. Industry professionals are encouraged to apply for a complimentary, full pass to the convention, and are welcome to purchase tickets for special events such as concerts.

Please note the Industry policies have changed significantly from previous years. There is a limit of 4 complimentary passes per organization. Also, pre-reg deadlines, at-con pricing, and the credentials requirements will be strictly enforced.

See the sections below for detailed information about how to qualify, how to apply, and how to pick up Industry Passes. If you have further questions, contact the PMX Industry Liaison and we will be happy to assist you.

Industry Passes are valid for the entire convention weekend. They may be obtained by the following three methods:

  1. Pre-registration. You apply online by the pre-registration deadline (November 5th, 2011) and are approved before the convention. Please take note of the new qualification requirements for 2011. There is no charge for this method if you meet all the requirements.
  2. Online Application. You apply online but do not qualify for Pre-registration for whatever reason. We will process your application as pre-con resources permit, including at-con if your application is very late. This method costs $15 per person. Note that approval before the convention does not waive the fee.
  3. At-Con Application. You apply in person when you arrive at the convention, and we process your application as at-con resources permit. This method costs $15 per person.

Note that we may waive fees and/or requirements at our discretion, and we reserve the right to deny any application for any reason at any time.

Artists Note: If you plan to apply for both an Industry Pass and an Artists Market table, be aware that you may need to obtain a regular attendee badge in addition to your Industry Pass. See the Artists Market policies for details.

Industry Office Hours At-Con

Friday, November 11 12:00 PM - 8:00 PM
Saturday, November 12 9:00 AM – 6:00 PM
Sunday, November 13 9:00 AM – 4:00 PM

Industry Qualifications

Industry Pass Registration is only open to professionals with a substantial involvement in industries promoted by Pacific Media Expo®. These industries include, but are not limited to, the Anime, Manga, and Asian entertainment industries.

In this section, to be employed in the industry means working for a company or organization that is recognized as a licensing, production, post-production, distributor, or corporate level retail entity. We may recognize other employment arrangements at our discretion.

All Industry Pass applicants must fulfill at least the following requirements:

  • Must be a minimum of 18 years of age by/on November 11, 2011.
  • Must have been employed in the industry, or an independent contractor hired by the industry, within the 12 months prior to November 11, 2011.
  • Must agree to the Privacy Waiver:
    • By submitting a request for an Industry Pass, the submitter grants Pacific Media Association the right to use their name, likeness and/or submitted image for promotional purposes.
  • Must agree to be added to PMX owned mailing lists that are relevant to Industry professionals. (You may of course unsubscribe if your situation changes.)
  • Provide proper credentials (as defined below) when checking in at the convention, that we may keep for our files.

Further, to receive complimentary Industry Passes via pre-registration, applicants must also fulfill the following requirements:

  • Must be actively employed in the industry on November 11, 2011.
  • Must be an executive or hold a position in a creative department.
    • Office support/administration (data entry, accounting, assistant, etc.) and retail positions (store manager, sales associate, etc.) are not eligible.
  • There is a limit of four (4) complimentary passes per organization. Applicants over this limit will be considered for the other (non-complimentary) application methods.
  • Applications must be submitted by the end of the day (midnight), Pacific time, November 5th, 2011.
  • Note: PMX reserves the right to deny/revoke any applicant or badge holder. Industry badges are non-transferable and cannot be replaced if lost, misplaced, forgotten and/or stolen.

Industry Credentials

  • All credentials must include company/organization name, individual name, and contact information.
    • Your individual name on your credentials, and your badge name on your registration form, must both match your photo ID.
  • Credentials we will accept include but are not limited to:
    • Business cards must be printed, not written.
    • Letters of intent must be printed on an official company letterhead. An example is provided here.

Industry Pass Online Application Process

  • Review the qualifications section before proceeding.
  • Use this form to submit your Industry Pass application.
    • Provide full legal names when registering. They must match your photo ID(s) during at-con pickup.
    • In the Credentials field, provide a link to your IMDB and/or entry if you have them.
  • When you complete your registration form, you will receive a registration receipt page. This acknowledges only our receipt of your application; it does not signify approval.
  • You must submit your online application no later than the end of the day (midnight), Pacific time, November 5th, 2011 to be considered for complimentary Pre-Registration. If you miss this deadline, you may still apply online or at-con and pay the $15 per person fee if you are approved.
  • Allow at least 10 business days for your application to be processed.
  • If you are approved, you will receive an e-mail informing you of this, and you may also receive a postcard from PMX Registration.
  • If you do not receive an e-mail informing you of your application status after 10 business days, feel free to contact the PMX Industry Liaison and inquire.

Industry Pass At-Con Process

  • Bring paper documentation of approval if you have it:
    • Physical postcard from PMX Registration
    • Print-out of approval e-mail if you received one
    • Otherwise: a print-out of your registration receipt page will help expedite your at-con processing, but it is not a valid approval document.
  • Bring your credentials and a valid photo ID.
  • When you arrive at the convention, go to the combined Industry/Press office in room San Lorenzo A on the 2nd floor of the LAX Hilton.
  • You may only pick up your own badge. Proxy pick-up of badges for other members of your group is no longer allowed.
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2012 Industry Guests
Madoka Magica voice actors Lauren Landa and Christine Marie Cabanos will be at PMX 2012! (01.05.12)

AMV Contest winners
Congratulations to our AMV Contest winners at PMX 2011. (11.13.11)

Steve Cardenas
He will not be present at the 3PM Panel on 11/12 but will be available for autographs at 4PM with Walter Jones in San Lorenzo B. (11.11.11)

Last D Tickets
Advanced D ticket sales close on Thursday, November 10. Buy them here now or they might be sold out at-con! (11.09.11)

Allegiance Update
George Takei will be at the Allegiance panel on Friday, November 11 at 5:30 pm. Get your free ticket here.(11.09.11)

Artists almost full!
Artists Market still has a few spaces left and full tables are now available! Click here for new and improved instructions. (11.08.11)

Love for locals
Opening for D will be local favorites Dig Jelly (Friday) and Lemon Drop Kick (Saturday)! (11.05.11)

Visions of vocaloid
Join Tempo-P and NeutrinoP of Vocalekt Visions and special guests Tkomine/Utata-P and Sekken-P for Vocalekt Visions Presents Hatsune Miku and Other Vocaloids on Saturday at PMX 2011. (11.02.11)

Last two D bundles
Two D Fan Concert Bundle tickets, released by a cancellation, are being auctioned off Thursday Nov 3! (11.02.11)

Pro reg extended!
Pro reg (Industry and Press Registration) deadline for complimentary pass eligibility has been extended to Nov. 5th. If you qualify for Industry or Press, don't miss it! (11.01.11)

Thursday Night Zero
Hang out, get your badge and goodie bag early, and stay up late. Because most of the convention doesn't open until noon Friday. Click here. (10.29.11)

Innocence Blood
C.S. Lee (Dexter) and Alexandra Bokyun Chun (Saw) will be coming to PMX on Sunday, November 13, 2011, to promote their upcoming indie thriller film titled Innocence Blood. (10.27.11)

Good versus evil
DJ Kidmack and Chocolate Covered Cosplay bring you a Panty vs. Stocking themed dance party for PMX's Friday night dance! (10.27.11)

Program schedule
The programming schedule for PMX 2011 is out! You can download a color or black and white here. (10.26.11)

Richard Epcar Roast
Anime Nightclub is back! Join us friday night for 3 hours of offbeat and uncensored fun. Click here. (10.26.11)

Join the producers and cast from the new musical Allegiance, about the World War II Japanese internment experience, as they discuss the upcoming project at PMX on Nov. 11. (10.25.11)

Tune in Tokyo
Five member DJ unit Tune in Tokyo will sponsor the Saturday night dance. (10.25.11)

Artists Market open!
Artists Reg is open now (relax, there is a grace period). Click here. (10.24.11)

Korean drama info
Need a little more drama in your life? Check out 5 new kdramas airing at PMX 2011. Click here. (10.22.11)

We Heart Japan
Join Stephanie Sheh, Takayuki Karahashi and Steve Yun and learn about the latest news about the ongoing recovery efforts in Japan at We Heart Japan's panel at PMX 2011. (10.21.11)

Go Go Power Rangers!
PMX is pleased to welcome Walter Jones and Steve Cardenas of Mighty Morhpin' Power Rangers to PMX 2011. (10.20.11)

You got game?
Console gaming makes its return to PMX. Presented by Valhalla Gaming, expect to see a wide variety of games like fighters, shooters and arcade. Look for systems from the past and present. (10.20.11)

Fashion guest
PMX is excited to announce our fashion guest of honor, Yuko Ashizawa representing ATELIER-PIERROT. (10.19.11)

Thundercats' Tygra
Matthew Mercer the voice of Tygra from the 2011 reboot of the Thundercats, will be at Pacific Media Expo for the first time to talk about his current and past projects. (10.18.11)

Scavenger hunt
PMX is excited to introduce our first-ever Fashion Scavenger Hunt! Win exclusive prizes by venturing around the convention, solving puzzles, and utilizing teamwork. (10.16.11)

Cafe V at PMX
Interactive Butler Cafe performance group Cafe Verfuhren will have four Seatings at PMX, on Friday and Saturday. Details here. (10.15.11)

Welcome Mr. Nonaka
PMX is pleased to welcome Tsuyoshi Nonaka as our Mecha Designer Guest of Honor. Mr. Nonaka will be participating in an autograph session and a focus panel. This is his first appearance at PMX.(10.13.11)

The voice of Forstadt
PMX welcomes domestic voice actress Rebecca Forstadt. This is her first appearance at PMX. (10.07.11)

D Concert Bundle
The D Concert Bundle will go on sale on 10/11 at 8:15 p.m. Pacific time. More info here. (10.07.11)

Welcome Mr. Imagawa
PMX is pleased to welcome writer and director Yasuhiro Imagawa. Mr. Imagawa will be participating in an autograph session and a focus panel. This is his first appearance at PMX. (10.06.2011)

Welcome Ms. Atsushi
PMX welcomes Manga Guest of Honor Suzumi Atsushi. Ms. Atsushi is scheduled to have a focus panel and autograph session during PMX 2011. This will be her first appearance at PMX. (10.05.11)

D concert tix
You can now buy tickets for the D concerts. Check out the D Fan Concert Bundle! More info here. (10.05.11)

Jeet Kune Do
Pacific Media Expo is pleased to present a martial arts workshop featuring Jeet Kune Do with Mike Rivas. For more information, click here. (10.03.11)

FMA workshop
Pacific Media Expo is pleased to present a Filipino martial arts (FMA) workshop on Balintawak Eskrima with Master Rino Balinado. See more here. (10.03.11)

Application available
The application for Way of Stick and Blade 2011 is now available here. For more information, click here. (10.01.11)

Swap Meet open
Swap Meet table sales for 2011 are now open. Click here. (10.01.11)

2011 Pacific Media Expo
Images used with permission and are copyrighted by their respective owners.